As most people familiar with SEO already know, links are one of the most important metrics used by the search engines to determine a site's important. Knowing just how many links are pointing toward your site is an important part of determining how well your SEO efforts are paying off.

You can use the link popularity checker to determine just how many links are pointing toward any page you like. This is valuable information that you can use to analyze your own site as well as other sites you may take an interest in.

When analyzing competitors, this tool can be useful for determining just how powerful a competitor might be. You can use this knowledge to decide whether or not the targeted keyword is something that you can go up against.

Additionally, if you are seeking correspondence with somebody, it can also be useful to see how many links they have pointing toward them. This allows you to rank your prospects according to their importance, so that you can decide how much effort to put into each of them.

Link popularity isn't everything, but when used in combination with other SEO tools it can be very helpful. For example, comparing the link popularity with the PageRank of a site can tell you something about the kinds of links they have coming in. This tool measures one of the most important metrics available to determine a site's authority: links. Take advantage of it.